Account-Based Marketing

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Glossary

Orquestación ABM

La Orquestación ABM es un enfoque estratégico que alinea marketing y ventas para dirigir campañas personalizadas y basadas en datos hacia cuentas de alto valor. Al coordinar esfuerzos y aprovechar la analítica, las organizaciones se involucran con cuentas específicas con mayor probabilidad de conversión, impulsando un mayor ROI y relaciones significativas con los clientes.

ABM Account-Based Marketing Orchestration +5
• 10 min read

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