Go-to-Market

Przeglądaj wszystkie treści oznaczone etykietą Go-to-Market

Glossary

Go-To-Market (GTM)

Strategia Go-To-Market (GTM) to kompleksowy plan wykorzystywany przez firmy do wprowadzenia i sprzedaży nowego produktu lub usługi na rynek, minimalizujący ryzyko poprzez zrozumienie rynku docelowego oraz optymalizację działań marketingowych i dystrybucyjnych. Integracja AI usprawnia GTM poprzez udoskonalenie badań rynkowych, targetowania klientów i tworzenia treści.

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