TAM

Prehľadávať všetok obsah označený TAM

Glossary

Analýza TAM

Analýza celkového adresovateľného trhu (TAM) je proces odhadovania celkového príjmového potenciálu dostupného pre produkt alebo službu. Zahŕňa všetkých potenciálnych zákazníkov a predstavuje maximálny dopyt, ktorý by mohol byť vygenerovaný, ak by spoločnosť dosiahla 100% podiel na trhu v konkrétnom trhovom segmente.

TAM Market Analysis Business Intelligence +2
• 10 min read

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